If you follow Autoblog, then you may have already seen their latest spy photos of the Subaru BRZ coupe. The car officially unveils next week, at the Frankfurt Motor Show.
I’ve been anticipating this car for a very long time. I think that it’s a much needed boost in a line of Subaru automobiles, that are becoming increasingly civilized. The manufacturer gained fame in rally racing for their unconventional and affordable sports sedans. But lately, the biggest complaint about Subaru is that they’ve gone soft. The BRZ and it’s counterpart, Toyota’s FT-86, will hopefully reignite a demand for affordable, sports coupes. It’s a section of the market that has been severely lacking in recent years. Many may argue that the Fairlady Z has happily met the consumer demands, but it just hasn’t. As a result, many have been forced to go European and pay higher prices for cars that are less receptive to modification and more expensive to maintain. Granted there are many excellent European coupes, but that’s not really the point here.
Hopefully the BRZ and FT-86 will deliver on the levels everyone is hoping for. This could be a make or break chassis for an entire market. You can guarentee if it’s a success, others will follow. I guess we’ll have to wait and see next week.
Photo courtesy of Autoblog.